Design A – More playful design and styling throughout using the PNG imagery of the animals to run a style throughout the main pages which can then also lend itself to social / marketing design. Ive used the main brand colours throughout and implemented the curved shapes and buttons to emphasise the more relaxed, playful style. With this design ive incorporated some iconography which I think works alongside the type of design and styling.
Design B – These sets are designed much more with imagery and the colour styling applied. It gives a more creative feel and runs throughout with the photography treatment. There is full width design on every page with the photography being the lead with the design, sharp buttons and bold headings overlaid. Again like with all designs this styling and design works well across each platform.
Design C – These designs are boxed with white space either side of the main content, there are straight lines and a grid structure separating imagery and copy with blue backgrounds used throughout. There is a social tab used next to the menu on each page also.
PS- NONE OF THE IMAGES CONTENT LAYOUT etc ARE FINAL THIS IS JUST TO GIVE YOU AN IDEA OF THE POSSIBILITIES SO I KNOW THE LOOK AND FEEL YOU WANT TO REPRESENT THE APBC